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Style & Brand Clarity

Pilates Utopia Perth had developed a strong brand with colour and design aesthetic that needed to be the foundation of their new digital home.

Understanding User Behaviour

Search traffic volume research then gave a clear direction as to the page structure and target keywords.

Industry & Competitor Research

Good competitor research was helpful to understand where Pilates Utopia Perth sat in the market.

Website Design & Development

We then got to work on a stunning, spacious and mobile optimised website to properly communicate the unique offer that is Pilates Utopia Perth.

Full SEO Setup

Proper SEO setup from the ground up ensures that Pilates Utopia's organic rankings will improve over time with good SEO management.

Staff Training

I offer a free video training call for any and all staff so that website updates can be managed in house in the future.

Case Study

Pilates Utopia Perth

Digital Strategy

Website Design

Website Development

Style & Brand Clarity

NewU had developed a strong brand with colour and design aesthetic that needed to be the foundation of their new digital home.

Understanding User Behaviour

Search traffic volume research then gave a clear direction as to the page structure and target keywords.

Industry & Competitor Research

Good competitor research was helpful to understand where Pilates Utopia Perth sat in the market.

Website Design & Development

We then got to work on a stunning, spacious and mobile optimised website to properly communicate the unique offer that is Pilates Utopia Perth.

Full SEO Setup

Proper SEO setup from the ground up ensures that Pilates Utopia's organic rankings will improve over time with good SEO management.

Staff Training

I offer a free video training call for any and all staff so that website updates can be managed in house in the future.

Case Study

NewU Recruitment

Website Design

CRM Integration

Copywriting

Expert Digital Marketing Coaching

From building a social media presence, to lead generation to SEO, I deliver structures, processes, clarity and guidance to get the digital marketing results your business needs.

Digital Marketing Coaching

Get more traffic, leads and sales

Personal 1-on-1 guidance, teaching and support

Develop processes, structures & a PLAN

Clayton Smith

Digital Marketing Coach

Digital Marketing Coaching Enquiries

Get in touch to book a free introductory phone call.

Book your FREE introductory phone call and let's get started!

Intersted in;

Solopreneurs & Small Business

Startups &

Non-profits

Freelance Marketers looking to upskill

Marketing Team Workshops

Tens of thousands of leads for hundreds of Australian businesses

I've advised hundreds of businesses from solopreneurs and startups to international b2b companies.

The song remains the same; understand your brand, understand the digital landscape and then get to work.

Build a digital marketing machine

Search Engine Optimisation

Google Ads & Facebook Ads

Google Analytics & Google Tag Manager

Clayon Smith - Digital Marketing Coach Australia

Coaching Pricing & Packages

5 Session Package (5x 1hr)

$1675 + gst

5x 1hr Sessions

(In Person or Video Call)

  • Develop value proposition,

  • Identify digital opportunity

  • Campaign setup guidance

  • Campaign Optimisation Training

  • Data Analysis

Includes;

- Brand Review

- Website Analysis

- Search Keyword Analysis

- Industry & Competitor Analysis

- Understand goals & business plan

- Align goals with digital marketing opportunities

After each Session;

- Session Audio Recordings

- Session Summaries

- Strategic Recommendations

Single Session (1hr)

$375 + gst

1 hr Session

(In Person or Video Call)

  • Understand your value proposition

  • Identify focus digital opportunity

  • Short term strategy recommendations

In Session work;

- Brand Review

- Website Analysis

- Search Keyword Analysis

- Understand goals & business plan

- Align goals with digital marketing opportunities

After Session;

- Session Audio Recording

- Session Summary

- 3x Strategic Recommendations

1-on-1 Coaching

Marketing Coaching for Teams

Coaching & Training for Teams

$375 + gst / hr / person

For Marketing Teams & Agencies

Hands on strategy, analysis and training across digital marketing platforms in workshop format.

Select from the below digital marketing topics;

  • Google Analytics & Google Tag Manager

  • Search Engine Optimisation (SEO)

  • Google Ads - Search, Shopping, Display, Youtube Ads

  • Website User Experience - Value Proposition, Page Structure, Content

  • Social Media Advertising - Facebook Ads, Instagram Ads, 

  • Organic Social Media - Facebook, Instagram, more on request

Content Strategy

Understanding the Pentanet brand and where it was going was a crucial foundation for a successful content strategy.

Content Creation

Pentanet are absolute experts in a technically advanced industry. This required a high level of research along with staff consultation to ensure correct information was utilised.

Copywriting

Full blog creation including copywriting, image selection, links and metadata were all completed for each article.

Results

I delivered over 12 long form, authoritative, expert articles that delivered on brand positioning, SEO, lead generation and ad performance over an extended period. The value of this content continues into the future, long after its initial creation.

Pentanet

Content Case Study

Expert content creation over an extended period of time that was on brand and delivered increased website traffic, increased leads, social media performance and overall SEO performance

Frequently Asked Questions

Do you advise on website user experience?

Yes, absolutely. From copywriting to imagery, design and layout, a website can be the foundation of a comprehensive digital marketing strategy.

Do you advise on Google Ads?

Yes. I have worked with hundreds of business and generated tens of thousands of leads and sales from Google Ads.

Do you advise on Social Media Marketing?

Yes, both organic and paid social media advertising is included in my analysis and recommendations.

Do you advise on Email Marketing?

Yes, email marketing is still an important focus for many businesses, especially for those with established customer databases.

Do you advise on SEO?

Yes I include full SEO analysis and recommendations. From keyword research through to onsite setup and content strategy, when executed correctly, SEO can generate website traffic that turns into leads and sales at a minimal cost.

Is Content Strategy a focus?

Yes, content should be a focus for all businesses, and not just for social media. Content is a powerful tool that can generate leads and sales in the short term and build brand over the long term.

How do you structure a coaching session?

I look for a balance between strategic discussions and actual training and teaching, depending on your goals and focus.

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